ABOUT JEN
Growing up in New Jersey, I've always loved writing. It was my inner geek that led me to pursue writing as a career. Plus, winning an award in fourth grade from my local library for my report on water pollution kind of gave me an ego boost.
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Fast forward to adulthood, where I've spent 18 years working as a professional writer in a variety of fields including newspaper publishing and media, copy editing for a magazine owned by Bauer Publishing, online marketing and freelance music journalism. All career paths I enjoyed, but two specific roles truly define who I am: A style/fashion influencer with an inclination to color with sharp creative photo editing skills and a Senior E-commerce Copywriter with more than 14 years under my Gucci belt.
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My background as a Senior Copywriter for Bed Bath & Beyond, Barneys New York, Avenue.com and Toys "R" Us" to name a few) focuses on the goals of product writing and content creation:
To convert clicks to sales with compelling copy
To be cohesive and authentic through brand identity
To find the right words to convey what it is that you as a business want to express to potential and current customers.
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As an influencer, I create "authentically me" content through composed photography that is aesthetically unique, and keeps them coming back for something new and unexpected.
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I can do this for your business. Let's chat!
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CONTENT CREATION SERVICES
THE ART OF WRITING COPY
Content creation means a lot of things. Depending on what your business needs and goals are, let me tackle the task of coming up with new, original content for your website, marketing materials, social media campaigns and more.
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Services offered include:
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Copy for websites, including marketing, product descriptions and services (e-commerce), advertising, and anything that needs content
Writing authentic, SEO rich content or editing existing content
Social media content
Brand identity
Blog posts
Bios and profiles
Website analysis and review
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SOCIAL MEDIA TRAINING
Providing social media training to small businesses throughout New Jersey
Having a social media presence on Instagram is an absolute.
Whether you have no idea where to start or how to use it, or just need someone to manage your Instagram account on Instagram, this is where I come in.
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As an New Jersey influencer in the style/fashion industry for more than 12 years, I know how to run an engaging feed on Instagram, along with beautiful imagery and the knowledge of the technical ins and outs of Instagram.
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Services offered include:
One-on-one training (via Zoom) on how to use the features on Instagram (Reels, Stories, reading insights, and best practices
Editing videos and footage for you to upload on your own
Idea generation for photo and Reels themes
Instagram content creations to accompany images
Hashtag implementation and review
Creative direction to create a cohesive IG feed that is visually appealing
Audience engagement and interaction
PHOTO EDITING
Smile for the camera
Photography tells the story about your brand and aesthetic. It can also make or break interactions with potential clients.
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Through photo editing services for influencers or businesses, images can be enhanced to kick color up a notch, remove objects that take away from the focus of the image, or be completely altered to create awesome edits that will impress your audience and attract new customers.
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Services offered:
Creating Reels and Stories for Instagram
Retouching social media images
Adding graphics to images
Color correcting
Adding animated elements to static images
Product photography
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An example of work below shows my eye for creating images that are intriguing, and raise the question, "How did she do that?"
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BEFORE
AFTER
GET IN TOUCH
Interested in working with Jen?
Have a question about services or pricing?
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Please fill out the form below to contact me!
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Woodbridge Township, NJ
